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Marketing blog of After Hours Creative

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25 Marketing ideas for small businesses with tight budgets.

The key to the success of any business is marketing. When times are tough you will probably be promoting your company on a very tight budget. Below are 25 marketing ideas for small businesses with a small advertising budget.. continue reading

 

5 common marketing mistakes by small businesses

If you run a small business each form of marketing you pay for takes on greater significance due to marketing budget restraints. You can't really afford for any one marketing activity to be a total flop because it probably will make a huge dent in your budget and leave you.. continue reading

 

Benefits of adding personality to your business brand

Find out why you should add your personality to your business brand and discover 5 ways to add your personal touch for more effective marketing results.. continue reading

 

"I'm sorry, you're from what company?"

Your company is bound to have a pretty hefty amount of growing competition making it increasingly difficult to stand out and be memorable. You could compete on price, lowering your costs until you price yourself out of business, or you could establish a solid brand identity and offer something a little different to your competitors. Combine this with totally awesome customer service, and you will be well on your way to standing out from your competition and being memorable.. continue reading

 

Is your company stationery breaking the law?

Under the Companies Act 1985 your company must state it's name (as it appears on it's Memorandum Of Association) on it's company stationery. You must also state certain information on all letterheads, order forms and websites. Everything must be stated in legible lettering.. continue reading

 

Print advertising vs online advertising - which is better?

Print and online marketing have their own specific roles and benefits so aren't really comparable straight on. Instead online advertising and print advertising are synergistic options that together create an effective marketing campaign..continue reading

 

Things to consider when choosing a business name

There is a lot to consider when choosing a name for your business. Keep in mind your name will give potential customers a first impression of your company. If appropriate, consider a name that reflects what you do. This will immediately tell potential customers what your business is about. You may also be able.. continue reading

 

 
 
 
 
 
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